02 The studio

Three people.
One studio.
No project managers.

We started fwd. because we were tired of agency websites that promised the moon and delivered a WordPress theme. We build calmer sites, with fewer people, for fairer prices.

Why we exist

A good website should make a small business look twice its size, not a third of it.

For two decades the only good options were either custom — done by an agency, billed against retainers, and shipped six months late — or template, done by a freelancer in a weekend, and exactly as forgettable as the next.

We are trying something in between. A small studio, fixed prices, real design work, and a turnaround measured in weeks. Most of what we ship is a single landing page. That is enough. Most businesses do not need more.

We work directly with the people whose names will appear in the footer. There is no account manager, no kickoff deck, no Slack channel called #engagement. Just three of us, and you, and a couple of weeks of careful design.

01

Fewer, slower projects

Three to four a quarter. We would rather ship one site well than six sites in parallel.

02

Flat fees, on paper

Two tiers, both posted publicly. No hourlies, no retainers, no scope creep.

03

You own everything

Your domain, your hosting, your code. We hand it over and you can switch designers tomorrow.

04

Plain language

No engagements, no deliverables, no ideation sprints. You will know what you are paying for.

The whole studio.

You will meet all three of us on the first call, and the same three names will be on every email. Photos coming soon — for now, the names will do.

Riz

Riz Gosla

Engineering & design

Builds every site we ship and designs most of what gets built. Riz makes the technical calls — what stack, where it lives, how it scales — and translates the design into actual working code. If something on your site is moving, blinking, loading, or laying itself out, that is him.

Alex

Alex

Payment & finances

Runs the books. Alex handles every invoice, every payment, every contract you will sign. Flat fees, plain receipts, on-time deposits — the parts of working with a studio that usually feel awkward, made boring on purpose.

Jaiden

Jaiden

Client & growth

The first voice you will hear from. Jaiden answers the contact form, runs the intro call, scopes the project, and stays on as your point of contact through launch. If you are trying to figure out whether we are the right studio for you, ask Jaiden.

Sound like the kind of studio you would like to work with?

The contact form takes about a minute. We reply to every inquiry.

Start a project